THEY WORK HARD FOR YOUR BUSINESS!

This idea for this article came to me the other day after hearing the very common story from a salesperson who had been cut out of a deal. Whether or not it was underhanded and unfair we may never know and at this point is somewhat irrelevant.
Apparently the customer, after lending his ear to one of the three who were originally included in providing his service, was convinced to use only one of those three.  Since this individual could provide everything the customer wanted, he …

Because I am asked the questions almost every day, I know the confusion that people have with social media sites and what social media is. What is its purpose? How will it help my business?  How do I manage it effectively?  I am going to answer those questions for you but first I want to do a little mental exercise.  Pretend for a moment you are surfing the recent twitter posts on your page.
While you are sifting through the many that offer irrelevant details of what they had for breakfast, …

In Part 1 of my 2 part series on outbound IVR for service companies and utility providers, I discussed how these companies are using outbound IVR for appointment reminders, to conduct customer satisfaction surveys and the benefits gained from utilizing outbound IVR.
In Part 2, I will discuss how service organizations and utility providers use outbound IVR to assist in sales and marketing.
Sales Acceleration
Businesses have found that advertising through direct mail, magazines and email no longer produces the results they used to.Do you open every commercial e-mail that you receive? Do …